WooCommerce one-click upsells or post-purchase upsells are upsells after the checkout.
Once a customer enters their payment details and clicks ‘place order’ on the checkout page, you show them relevant upsell offers related to their recent purchase.
They can add the offer to their order with a single click i.e., without re-entering their payment and billing details. In this post, I’ll show you how you can use WooCommerce one-click upsells to boost your average order value.
I’ll be using UpStroke one-click upsells to do that, you can watch the video tutorial with the use cases here.
But first, let’s look at a famous example of one-click upsell from the offline world.
How Disney Nailed Post-Purchase Upselling In The Offline Setup
Walt Disney makes nearly 50% of its sales from sources other than the price of tickets. One of the strategies that it has mastered is upselling at the right place and right time.
For example, once you walk out of their famous “Pirates of Caribbean” ride, here’s what you’ll see:
Pirate hats, t-shirts, eye patches, daggers and fiction figures – available for sale right at the checkout. The sales of the pirate accessories are the highest right outside the Pirates of Caribbean ride.